Meet the new and improved SmartCover – The face mask designed with sustainability in mind

SmartCover, the company behind Europe’s best selling reusable face mask has just launched a new and improved version, which features adjustable ear loops for a snugger fit and a nose bridge for better fastening.

Available in black and white for adults and pink and blue for kids, the new mask also features a limited-edition Christmas pattern to add this year’s one-of-a-kind festive cheer.

Price: Now £13,50

Arm yourself with the bacterial defence of SmartCover

A growing body of research indicates that wearing masks – even if they’re not closely fitted or medical grade – can slow the spread of viral loads by up to 80 per cent. Featuring a three-layer design, SmartCover 2 is a reusable, washable and stain resistant accessory that should always be with you when you leave home.

Top-rated and highly tested, SmartCover has met the standards of world class labs around the globe, including Intertek, ISO 9001, CE and IFTH.

SmartCover is the smart environmental choice

Are you contributing to the 129 billion disposable masks going to landfill every month? Disposable masks have a 450-year life span until broken down completely and 75% of them end up in our waters, where they litter our oceans and emit chemicals that can harm ecosystems and wildlife. While SmartCover does not have zero impact, it is reusable and washable up to 67 times, putting less strain on the environment compared to single use masks now widely used around the world.

Shop the mask that makes a difference

SmartCover donates a mask to essential workers and senior residents with every purchase. The Good Mask Concept launched by the brand has already seen more than 195,000 premium masks distributed worldwide via charity and various partners such as NorseCare in the UK, and the Boulevard Medical Healthcare in the US.