EURO 2020: MOST POPULAR TAKEAWAYS SO FAR
On Saturday night, records were broken when 20.9 million people tuned in to watch England take on Ukraine in the Euro quarter-finals; it became the most-watched TV event of any kind in 2021.
But what were people chowing down on whilst they watched the boys take the 4-0 victory? Health and Wellness specialists Eden’s Gate looked into the most ordered takeaway cuisines for each UK city per capita, as well as the Google trend increases for different takeaways across the UK during the Euros.
| UK | |||||
| Seedlist | Keyword | June Search Volume | Google Trends 11th June | Google Trends 5th July | % Change |
| Thai | Thai takeaway | 4,200 | 35 | 47 | 34.29% |
| Southern Fried Chicken | Southern Fried Chicken takeaway | 12,000 | 47 | 61 | 29.79% |
| Kebab | Kebab takeaway | 1,000 | 82 | 94 | 14.63% |
| Chinese | Chinese takeaway | 66,000 | 50 | 52 | 4.00% |
| Indian | Indian takeaway | 31,000 | 53 | 55 | 3.77% |
| Pizza | Pizza takeaway | 5,400 | 66 | 63 | -4.55% |
| Fish and chips | Fish and chips takeaway | 1,600 | 68 | 47 | -30.88% |
| Italian | Italian takeaway | 2,100 | 57 | 29 | -49.12% |
| Burger | Burger takeaway | 800 | 57 | 26 | -54.39% |
| Sushi | Sushi takeaway | 800 | 41 | 10 | -75.61% |
Since the start of the Euros on June the 11th, Thai takeaway has increased in popularity by 34.29%, followed closely by Southern Fried chicken, which has increased by 29.79%. This could be due to Fried chicken being easy to eat in front of the TV, and Thai food being a Summery, yet still highly-indulgent option.
Sushi came in last and has decreased in popularity since the start of the Euros by a whopping 75.61%. It’s clear that the light, healthier options aren’t people’s go-to during a football match.
Surprisingly, searches for burger takeaway have decreased by 49.12% during the Euros, perhaps because it’s more of a winter food, and pizza has decreased by 4.55%, which we can only imagine is due to Covid-19 and people opting for individual meals over sharing foods like pizza.
For the top takeaway choice, Chinese, the cities that love it MOST are Dublin and Bristol, where searches during the Euros hit 533 per 100,000 people and 406.8 per 100,000 people.
