Too Hot To Handle: Boys Out-Earn Girls on Instagram!
Too Hot To Handle is the Netflix Dating show giving Love Island a run for its money. With a whole new set of extremely attractive singletons, this season is set to be even better than last year.
It’s no surprise that the contestant’s Instagram’s have rapidly increased in followers since the show aired last week, but how much does each one earn per Instagram post? Vera Clinic used Influencer Marketing Hub’s Money Calculator to find out, and the results can be revealed below.
| Name | Instagram Handle | Followers | Earnings per Instagram Post | Earnings per Instagram Post (£) |
| Marvin | @Marvin.Anthony_ | 274k | $1,206.25 | 863.8 |
| Peter | @Petervigilante | 101k | $572.50 | 409.97 |
| Chase | @ChaseDemoor | 65.8 | $433.50 | 310.43 |
| Emily | @EmilyFayeMillerr | 62.7k | $405.75 | 290.56 |
| Kayla | @KaylaJean.Official | 50.6k | $399.25 | 285.9 |
| Melinda | @Melinda_Melrose | 65.1 | $381.25 | 273.01 |
| Nathan | @NathanKWebb | 38.5 | $343.25 | 245.8 |
| Cam | @CamHolmess | 63k | $307.50 | 220.2 |
| Carly | @CarlyLawrence_ | 40k | $188.75 | 135.16 |
| Larissa | @Larissa_Trownson | 24.9k | $180 | 128.9 |
Marvin, Peter and Chase, regularly showcasing pictures of their ripped physiques and visible abs, are the highest instagram earners out of the entire cast. They earn £863.80, £409.97 and £310.43 per post respectively – not bad for a couple of minutes posing!
Larissa, a lawyer who regularly posts bikini selfies, is the lowest earning Instagram influencer, getting £128.90 per post.
The boys earn more than the girls on average, with a combined earnings per post of £2,050.20 compared to the girls combined earnings per post £1,113.53!
| Boys | Earnings per post (£) |
| Marvin | 863.8 |
| Peter | 409.97 |
| Chase | 310.43 |
| Nathan | 245.8 |
| Cam | 220.2 |
| Combined earnings | 2,050.20 |
| Girls | Earnings per post (£) |
| Emily | 290.56 |
| Kayla | 285.9 |
| Melinda | 273.01 |
| Carly | 135.16 |
| Larissa | 128.9 |
| Combined earnings | 1,113.53 |
Waleed Taleb, brand expert at Vera Clinic said “Some may say it’s surprising that the boys are earning more than the girls overall on Instagram, as with other reality TV shows such as Love Island, the girls out-earn the boys due to more opportunities to work with makeup and clothing brands. However, it seems on this series of Too Hot To Handle, the boys will be getting more brand deals. Perhaps the female influencer market is saturated.”
