INTRODUCING DR K CBD
Introducing Dr K CBD, a holistic well-being company based in London. The company was set up in 2020, by Manish Patel and Ruch Karunadasa and was born from Ruch’s experience as a GP, having observed a poorly regulated & confused CBD market. The company envisaged a more transparent market where the benefits of CBD products could be better understood.
The core values of the company are based around respect, product quality and wellness. Dr K believes that the mind and body are intrinsically linked, and that when used properly, CBD oils can have a multitude of benefits which may increase quality of life for many people. Dr K advises that their CBD products could help those suffering with sleep disorders as well as those living with chronic pain diseases. Dr K’s CBD products may even benefit performance sports athletes who often suffer with delayed onset muscle soreness (DOM’s), allowing them to recover quicker and subsequently reach their goals more easily.
Dr K is keen to stress that CBD oils do not cure or eradicate long-term health conditions and should not be used as an alternative to prescribed medication. Instead, the company advises that using Dr K CBD infused products may go some way in alleviating some of the symptoms associated with chronic health conditions, such as stiffness and sore joints.
The company knows that there is much white noise and confusing information for consumers to contend with in the market place – so, to ensure that consumers understand how the products work & what benefits might be associated with regular use, Dr K’s approach their consumer relationships in the same way that a doctor would treat a patient, advising on key lifestyle changes and tapping into Ruch’s background as a GP where applicable.
Dr K has spent close to 13yr managing day to day ill health in the NHS and with corporate workers in the city. In 2018 40% of GP consultations had a mental health component and the evidence suggests that is even more now. Over the years it has become obvious to Dr K that a huge amount of both physical and mental health issues are stemming from poor lifestyles. The way we live is a world away from what our bodies were designed to do, which fundamentally was hunting and gathering.
The company says:
“The western world places burdens on the balance of individuals wellbeing in a way that has crept up over the decades and is unprecedented. Everything from the breakdown of local communities to the obvious onslaught of the 24hr world of social media. These all take a toll on both our physical and mental wellbeing. With little or no messaging about managing this imbalance beyond a flimsy concept of “work-life balance”.
We at Dr K CBD are using CBD as a tool to create a conversation about health and wellbeing. This goes beyond the concept that CBD is a magic cure.
For a tree to grow , it needs supportive roots we aim to help individuals understand the importance of those and develop those fundamentals. The CBD is just a fertiliser to help in that process.”
The quality of Dr K CBD is another USP for the brand, with products containing 85% active CBD, as opposed to 40-60% in the rest of the market. All Dr K CBD products are also 100% THC free, and absorption of the products is increased by 5x by Nano Emulsification in all of the creams and rubs.
The products are all 100% organic, having been cultivated from Hemp plants without the use of herbicides or pesticides. The company is also committed to sourcing the best product using sustainable farming practices. All Dr K CBD products are put through rigorous testing at an independent ISO accredited testing laboratory to ensure the final products are pure and toxin free.
Current products available in the Dr K range include the Natural Golden Standard Oils (24.99) which also comes in Lemon and Peppermint flavouring, the Nano Emulsified Face Cream (19.99/00mg), a Nano Emulsified Hand Cream (19.99/100mg), the Nano Emulsified Magic Balm (9.99/50mg), the Nano-emulsified Joint Relief Balm (29.99/300mg) and the Nano Emulsified Heating Muscle Rub (24.99/100mg).