How Brits are achieving ‘the natural look’: the next generation of tweakments
The modern-cosmetic industry has seen a rise in the trend to achieve a ‘natural look’, and a gradual shift away from invasive cosmetic surgeries. From TikTok trends to ‘baby face’ Instagram filters ‘tweakments’ are expected to take over large-scale operations. The British Association of Aesthetic Plastic Surgeons (BAPPS) released research which demonstrated a 7.5% decrease in cosmetic operations 2020, with consumers expressing a preference for ‘just enough but not too much’. The term ‘tweakments’ is becoming increasingly used amongst skincare experts, and is recognised as treatment that refines and ‘tweaks’ existing features without transforming one’s appearance.
Targeted at an audience who wish to reverse some of the negative effects recent stressful events have had on our aesthetic, tweakments help its users achieve the ‘no make-up make-up’ look through non-invasive procedures. Cosmetic innovator, Uvence, provide exactly this. In their landmark research, they found that over a third of the nation say they have visible signs of stress and premature ageing, which is most apparent around their eyes. In hopes to combat this, Uvence introduce their all-natural procedure which uses the patient’s own cells and re-injects them to the desired area giving results of subtle, long-lasting effects. It is therefore unsurprising that over 3 million people in Britain are looking to undergo a cosmetic procedure in the new year.
Dr Olivier Amar, leading cosmetic surgeon and CMO of Uvence, outlines the top ‘tweakments’ patients are seeking to obtain natural beauty:
1) Express PRP
PRP, also known as Platelet Rich Plasma, is a natural and non-surgical treatment that uses the healing power of your own blood to regenerate your skin and encourage new collagen. PRP treatment boosts the skin’s radiance and luminosity, improves texture and reduces the visible signs of ageing. Where traditional PRP treatments involve many injections into the face, Express PRP gives patients all the skin-brightening, rejuvenating benefits of Platelet Rich Plasma but in less time, with less redness and less downtime than other types of PRP, and with minimal discomfort.
2) Uvence
As increasing numbers of people are considering a cosmetic treatment after lockdown, many are seeking more natural alternatives to traditional filler and Botox treatments. Uvence is an innovative and bespoke cosmetic treatment that utilises the patient’s own cells to rejuvenate and subtly plump the skin. Once the cells have been extracted from the patient, they go through a system of purification which are later reinjected into the targeted area – whether that be the face, neck, hands, or décolletage – improving the overall appearance of skin.
3) Morpheus8
Having recently gained prominence after Judy Murray’s impressive results, the Morpheus8 is set to become an increasingly popular treatment post-lockdown. Morpheus8 is a minimally invasive treatment that reduces the appearance of wrinkles, scarring, and sagging skin. The addition of radiofrequency energy to the microneedling procedure helps to further stimulate the body’s natural collagen and healing processes revealing firmer, rejuvenated skin. The micro needle also stimulates collagen production without damaging the skin.
Dr Olivier Amar, leading cosmetic surgeon and CMO of Uvence, discusses how our own bodies provide the toolkit necessary for cosmetic treatments:
“People are beginning to notice how easily stressors can negatively impact our skin. However, many people have reservations about jumping straight into cosmetic surgery knowing the long-lasting side-effects.
Although traditional cosmetic treatments like Botox and filler still remain popular, many patients are instead opting for more naturally based options. I understand that lots of patients have become more aware and mindful of the properties of cosmetic treatments, and where possible they now favour a more natural approach, making procedures like PRP and Uvence increasingly popular. In fact, our bodies provide us with an outstanding toolkit of properties – and the potential our own properties have in cosmetics is being recognised in the treatments that are now available.
The Uvence treatment utilises the regenerative potential of one’s own purified cells for skin rejuvenation, improving the overall texture of skin over the long-term. I have always said that the best for you is you, and using the power our own cells for cosmetic purposes is testament to this. Despite the fact I also specialise in more traditional treatments, using our own cells to form the foundation of cosmetic treatments is a practice that I predict will become the definitive course of action for treatments in the coming years.”
