Azerbaijan Tourism Board selects AVIAREPS for Media and Public Relations Services in Europe

With immediate effect, Azerbaijan Tourism Board appointed AVIAREPS, the global leader in tourism, aviation and hospitality representation with 67 offices in 61 countries around the world, as PR representative in Germany, Austria, Switzerland, Poland, the Czech Republic, the United Kingdom, and other EU markets as needed. AVIAREPS’ local tourism expert teams will support the destination with strategic communication, media and public relations services, to increase the awareness of Azerbaijan and to promote the country as a unique and diverse travel destination in Europe.

Located between Europe and Asia and nestled amongst the Caucasus Mountains, Azerbaijan offers a vast variety of dramatic landscapes, a diverse tangible and intangible cultural heritage, an impressive mixture of modern architecture and medieval landmarks in the capital city Baku. The country combines Eastern colours with Western progress, while upholding its own hospitable and friendly Caucasian roots.

AVIAREPS will support Azerbaijan Tourism Board in developing a strategic brand concept as well as a media communications strategy. The tourism expert teams in the markets with utilize their strong local media connections and their deep knowledge of the market to position Azerbaijan as a must-see destination for European travellers.

Florian Sengstschmid, CEO of Azerbaijan Tourism Board: “Our collaboration with AVIAREPS marks a significant step forward in promoting Azerbaijan’s unique and diverse tourism offerings to a global audience. AVIAREPS’ expertise and extensive network in the travel industry align seamlessly with our vision to showcase Azerbaijan as a must-visit versatile tourism destination. Together, we are excited to unlock new avenues for travelers to experience the wonders of Azerbaijan.”

Thomas Drechsler, COO Tourism at AVIAREPS: “We are honored to have been chosen as PR agency for Azerbaijan Tourism Board in six countries in Europe and additional markets on an as needed basis. This partnership represents a fantastic opportunity to showcase the beauty, culture, and unique touristic experiences that Azerbaijan has to offer. At AVIAREPS, we are committed to leveraging our extensive expertise to increase the awareness of Azerbaijan as a must-see travel destination. With our strategic approach, creative campaigns, and strong media connections, we are confident in our ability to inspire European travellers to discover the wonders of Azerbaijan. We look forward to a successful and fruitful partnership with Azerbaijan Tourism Board.”