National Lipstick Day: Data Reveals Our Top 10 Favourite Ranges

July 29th marks National Lipstick Day and with new shades and ranges hitting the market every week, old favourites find themselves being rivalled for top spot. In a bid to help crown our favourite, Showerstoyou.co.uk did some number crunching and can now reveal our top picks.

 

LIPSTICK RANGE

TOTAL NUMBER OF HASHTAGS

  1. NYX Professional Makeup Soft Matte Lip Cream
246,109
  1. Maybelline Superstay Matte Ink
132,994
  1. Kylie Jenner Lip Kit
131,453
  1. Bourjois Rouge Velvet
70,227
  1. Colourpop Lippie Stix
65,816
  1. M.A.C Lipglass
34,140
  1. Urban Decay Vice
25,426
  1. M.A.C. Matte Lipstick
19,295
  1. TooFaced Melted Lipstick
18,439
  1. NARS Audacious
16,295

Taking the lead with a whopping 246,109 hashtags on Instagram is the NYX Professional Makeup Soft Matte Lip Cream range. Only £6.00 and available in 33 shades, it’s no wonder this budget friendly choice takes first place.

Following in second is the Maybelline Superstay Matte Ink range with 132,994 posts. Said to last up to 12 hours with no-transfer or smudge, and with a range of colours from reds, pinks and nudes, it’s a clear staple in many people’s makeup collection.

In third is the talk of 2015 – Kylie Jenner’s Lip Kits with 131,453 tags on Instagram. Reviewed and worn by makeup gurus such as NikkieTutorials, Jeffrey Stars and Carli Bybel, the range has received the seal of approval by some of the biggest names in the makeup industry.

NARS Cosmetics Complete the Top 10:

Costing more than many of its successors at an average price of £19, TooFaced Melted Lipstick slides into ninth place with 18,439 hashtags. The range offers bright and bold colours, everyday nudes and also striking reds. This is followed by Nars Cosmetics’ Audacious range with 16,295 hashtags. After being on the market for almost 7 years, it shows old really is gold!